Festival season is upon us again, and for the third consecutive year, we are partnering with VH1 Save the Music Foundation to bring music education to deserving schools. 2017 is a special year as we also celebrate VH1 Save the Music Foundation’s 20th Anniversary!
In 2015, the Toyota Giving and VH1 Save the Music partnership provided students at LaPlace Elementary in New Orleans with their first music education program in over a decade. In 2016, the partnership provided three Chicago-area schools, Daniel Boone Elementary, John Spry Community School, and Goudy Technology Academy, music education programs with instruments and equipment. In our third run this year, Toyota Giving will once again be at music festivals across the country raising awareness of the importance of music education and making our biggest impact yet!
We’re launching this year’s program at Stagecoach in Indio, California. Festivalgoers are invited to stop by the Toyota Giving installation at the country-music fest where they’ll be able to share their answer to the question “What does music mean to you?”
This year, attendees and guests can be a part of a photo mosaic mural by posting a photo on their Instagram using the hashtag #ToyotaGiving and a message of what music means to them.” By the end of the festival the mosaic mural will be filled with hundreds of photos, a living testament to the power of music!
Even if you can’t make it to Stagecoach, you can still participate in the program. Share what music means to you on your social media accounts using the hashtag #ToyotaGiving, and you can help to bring awareness to the importance of music education in our public schools.
At the end of festival season, Toyota Giving and VH1 Share the Music will donate $40,000 to a public school with music-education needs, guaranteeing that the power of music will continue to influence the local community for generations to come.
Make your mark and be a part of something bigger. Help us spread the word and don’t forget to follow along and hashtag #ToyotaGiving!