It seems like it was only yesterday that we wrapped the first year of our partnership with VH1 Save the Music by helping to bring music education back to LaPlace Elementary School in Louisiana, but it’s already festival season again. This year, Toyota Giving will once again be partnering with VH1 Save the Music at music festivals across the country, raising money for one deserving school’s music education program.
We’re launching this year’s program at Stagecoach in Indio, California. Festival-goers are invited to stop by the Toyota Giving installation at the country-music fest, where they’ll be able to share their answer to the question “What does music mean to you?” by writing on the multi-colored globes that make up the installation itself. By the end of the festival, the installation will be filled with hundreds of inspiring answers, a living testimony to the power of music.
Even if you can’t make it to Stagecoach, you can still participate in the program. Share what music means to you on your social media accounts using the hashtag #ToyotaGiving, and you can help to bring awareness to the importance of music education in our public schools.
At the end of festival season, Toyota Giving and VH1 Share the Music will donate $30,000 to a public school with music-education needs, guaranteeing that the power of music will continue to influence the local community for generations to come.